VI Ventures · AI ecosystem

One Intelligence Platform. Four Powerful Products.

AI-powered relationships, sales execution, employee development, and performance intelligence, connected through one shared ecosystem.

Explore the ecosystem See how it connects

Already running

Jessi's real-time voice, vision, AI-written replies, AI call grading and AI mystery shopping run in I'm On Social today (controlled beta). Every capability on this page is labelled with its true status.

The opportunity

Disconnected tools lose relationships, context and performance

Most customer-facing businesses run four systems that never learn from each other. The CRM stores records, the phone holds conversations, training happens elsewhere, and mystery shopping arrives as a report weeks later.

CRM

Records, not relationships.

Phones and texting

Conversations stay on devices.

Training

Occasional, generic practice.

Mystery shopping

A report, weeks later.

Fragmented context

What a customer said on a call never reaches the next text.

Late or generic follow-up

No system knows what matters to this customer right now.

Invisible performance

Leaders rarely hear real conversations, so training guesses.

Multiplying cost

Every tool brings its own seats, admin and integrations.

16,990

franchised light-vehicle dealers in the US in 2025: the first market, all relationship-driven.

NADA Data 2025

$0.05/min

for full-duplex AI voice by API, the engine behind voice practice and AI shoppers.

OpenAI GPT-Live-1 list price, Oct 2026

~100×

price spread between frontier and small AI models, so routing by task decides margins.

OpenAI, Anthropic, Google pricing, Oct 2026

The ecosystem

Four products. One business performance cycle.

VI Ventures is building a connected AI ecosystem that helps businesses capture relationships, execute follow-up, improve employee performance, and measure results. Each product keeps its own brand and workflows, and all four draw on the same shared intelligence.

Shared intelligence

I'm On SocialTracTokTokTracMVP Line

Stage

Capture

Every contact, card, photo, call and conversation becomes structured context.

I'm On SocialTracTok

Evaluate. An MVP Line shop finds the service desk never asks for the appointment.
Train. Each advisor gets a three-session TokTrac exercise on asking for it.
Engage. Better conversations show up in I'm On Social or TracTok, with Jessi's help.
Improve. The next shop measures the change, and the loop repeats.

Illustrative example. The engines are LIVE inside I'm On Social; the cross-product loop is PROPOSED.

LIVE: In production and enabled
BUILT: Implemented; production use not yet confirmed
PARTIAL: Some of the capability exists today
PLANNED: On the product plan; not yet built
PROPOSED: A strategic recommendation; not yet built

Show:

I'm On Social: the AI-powered Relationship Operating System

"Every relationship has context. Every interaction creates intelligence. Every opportunity deserves appropriate follow-up."

Primary customer: Salespeople, service advisors and their managers, starting with automotive and equipment dealerships
The problem: Customer context is scattered across phones, notes, CRMs and memory, so follow-up is late, generic or missed.
Business value: Every rep gets a personal AI assistant, Jessi, who remembers each customer, writes in the rep's voice and keeps follow-up moving.
Where it stands: In production at app.imonsocial.com as a controlled beta, with an iOS app

Current versus future

13 live3 built or partial3 planned or proposed

Business-number SMS/MMS inbox, calling and voicemail transcriptionLIVE
Jessi drafts and auto-replies written in the rep's own voiceLIVE
Jessi Live real-time voice assistant (GPT-Live-1) that looks up customers, drafts texts and sets remindersControlled beta with usage caps; actions that reach a customer wait for the rep's yesLIVE
Voice memos: transcribed, searchable, with personal details saved to the contactLIVE
"Who mentioned...?" search across every customer conversationKeyword search plus an AI relevance checkLIVE
Business-card and document reading into contact fieldsVision model reads; the rep confirms what is savedLIVE
Photo intelligence on pictures customers text inReleased October 2026 in a limited rolloutLIVE
Digital business cards, congratulations cards, review links and QR codesLIVE
Tasks, touchpoints, "Your 3 for today" and appointment bookingLIVE
Campaigns, birthday and anniversary triggers, sold follow-up and broadcastsA reliability upgrade is built and awaiting releaseLIVE
Website widget: Text Us, Call Me Now and Jessi chatLIVE
Lead intake (ADF/XML, email, JSON) with speed-to-lead routingLIVE
Manager tools: AI-graded call scorecards, leaderboards, Monday coaching digestLIVE
Living Relationship Intelligence: time-aware customer facts, conflicts and buying windowsDeployed but not yet switched onBUILT
Developer API, API keys and outbound webhooksBUILT
Proactive relationship alertsHot opportunities and nudges exist; a unified proactive engine does notPARTIAL
Voice-first campaign builderPhase 6 of the Oct 16 campaign planPLANNED
Semantic relationship memory (vector search plus relationship graph)PROPOSED
Jessi prepares whole campaigns for one-tap approvalPROPOSED

AI opportunities

Conversational contact creation from a voice note, photo or business card
Semantic memory: ask anything about any relationship, with citations
Campaigns prepared by Jessi, approved by the rep in one tap
Proactive alerts when a relationship cools or a buying window opens

TracTok: the AI-powered Sales Relationship and Performance Platform

"Relationship intelligence and sales execution in one place, with practice and coaching built in."

Primary customer: Sales teams and sales managers who want execution and skill development together
The problem: Teams buy one tool to manage customers and another to train people, and the two never inform each other.
Business value: One branded workspace where reps work their customers, rehearse hard conversations and see their own performance trend.
Where it stands: Built on the shared I'm On Social foundation with its own brand, identity and design system; marketing site live at tractok.com

Current versus future

1 live8 built or partial0 planned or proposed

Full relationship-management feature set inherited from I'm On SocialProduction launch pendingBUILT
Intent engine: say what you need, review the proposal, confirm, doneBUILT
Practice calls and Training Hub on the TracTok design systemBUILT
Performance loop: practice and shop results per person, configurable skillsBUILT
"Stay sharp" home: monthly practice goal, score trend, recommended practiceBUILT
Installable web app (PWA) with light and dark modesBUILT
Native iOS appInternal build in progressPARTIAL
Adaptive role-play that targets each rep's weakest skillA recommended script exists; true skill-gap targeting is proposedPARTIAL
Marketing website tractok.comLive since October 2026LIVE

AI opportunities

Daily skill plan generated from each rep's real conversations
Team performance intelligence for managers, explained in plain language
Shared intelligence services instead of a copied codebase

TokTrac: the standalone AI Practice and Coaching Platform

"Practice the Conversation. Perfect the Performance."

Primary customer: Training managers, sales and service leaders, and customer-facing teams in any country
The problem: People learn customer conversations on real customers. Role-play with a manager is rare, inconsistent and hard to measure.
Business value: Unlimited realistic practice with AI customers by voice or text, scored the same way every time, with coaching and certification.
Where it stands: The practice engine runs inside I'm On Social today; a standalone TokTrac product is the next step

Current versus future

6 live4 built or partial2 planned or proposed

Role-play against an AI customer by text or push-to-talk voice, no phone line neededWorks inside I'm On Social today; not yet a standalone TokTrac appPARTIAL
Phone practice calls where an AI customer rings the employeeIn I'm On SocialLIVE
Customer personas with matched names, voices and objections; easy, medium and hardIn I'm On SocialLIVE
Automated scoring against configurable scorecards plus script adherenceIn I'm On SocialLIVE
Manager-assigned practice with due datesIn I'm On SocialLIVE
Courses with pass marks and shareable certificatesIn I'm On SocialLIVE
Score trends and weekly leaderboardIn I'm On SocialLIVE
Real-time, full-duplex voice practice in the browser with no telephonyThe WebRTC voice stack is proven by Jessi Live; not yet wired to graded practicePROPOSED
Adaptive training that targets each employee's weakest skillPROPOSED
Training schedules and recurring practiceMonthly goal exists in TracTok; schedules proposedPARTIAL
Country and language localizationen-US, en-GB, en-IE, nl-NL and nl-BE exist for shop pages and voices; TokTrac Dutch site plannedPARTIAL
Marketing website toktrac.com (lead capture, en-US)Staging onlyBUILT

AI opportunities

Browser voice practice with natural interruptions, no phone numbers
Adaptive curriculum that learns each person's weakest skill
Scenario generation from a company's own call recordings, with consent

MVP Line: the AI Mystery Shopping and Performance Evaluation Platform

"Where Performance Meets Potential."

Primary customer: Dealer principals, general managers, service directors and multi-location operators
The problem: Leaders rarely hear how their teams really handle customers. Human mystery shopping is slow, costly and inconsistent.
Business value: Authorized AI shoppers test phone, text, email and lead response, grade every interaction the same way, and point to the exact coaching needed.
Where it stands: The mystery-shop engine runs inside I'm On Social today; a client console is the next step

Current versus future

4 live6 built or partial1 planned or proposed

AI mystery-shop phone calls with realistic personasIn I'm On Social; GPT-Live-1 for English, Twilio ConversationRelay for DutchLIVE
Automated grading with evidence, critical misses and coaching notesIn I'm On SocialLIVE
Client store reports and per-person score pages by secure linkIn I'm On SocialLIVE
Call guides with a 100-point KPI scorecard for practice shopsIn I'm On SocialLIVE
Text and email mystery shopsIn I'm On SocialBUILT
Lead Shops: covert internet-lead tests with reachable personasIn I'm On SocialBUILT
Customer Journey Engine: campaigns of virtual customers across channelsIn I'm On SocialBUILT
Remediation: shopped staff take courses and are re-shopped until they passIn I'm On SocialBUILT
Benchmarking across stores and brandsPer-store reports and trends exist; cross-client benchmarks proposedPARTIAL
One-click assignment of TokTrac exercises from an evaluationPROPOSED
Marketing website mvpline.comLaunch pendingBUILT

AI opportunities

Evaluation that flows straight into targeted TokTrac practice
Process-compliance analytics across every channel a lead touches
Benchmarks by brand, region and department

Meet Jessi

The personal AI assistant who works for one person

The personal AI assistant that works on behalf of each salesperson or business professional. Jessi remembers relationships, understands conversations, searches notes, prepares follow-up and recommends what to do next, always in the rep's own voice and permissions.

Who mentioned wanting a third-row SUV this month?

Two people. Maria Garcia said a third row is a must for spring [Call 3 @ 4:12]. Dev Patel asked about the Tahoe's cargo room [Text 18]. Want me to draft follow-ups?

Draft ready for Maria · from your number, in your voice
"Hi Maria, the 2027 Tahoe with the third row just landed. Want to see it Saturday?"

SendEditNot now

Illustrative. Cited answers and approve-before-send are LIVE today; cross-customer semantic memory is PROPOSED.

Writes as you LIVE

Drafts and replies in the rep's own voice, built from a voice onboarding interview, with banned words honored.

Talks with you LIVE

Full-duplex voice on GPT-Live-1: interrupt her, ask about any customer, have her draft or remind.

Sees what you see LIVE

Reads business cards, documents, VIN plates and odometers; photo intelligence on texted pictures is in limited rollout.

Remembers every relationship PARTIAL

Voice memos, saved facts and cross-customer search today; time-aware fact engine built; semantic memory proposed.

Acts with your permission LIVE

Anything that reaches a customer or cannot be undone waits for the rep's yes.

Anticipates what is next PARTIAL

"Your 3", hot opportunities and nudges today; autonomous campaign preparation proposed.

Identity rule. Jessi works for one person. Customer-facing messages go out as that person, in their voice, from their number, within their permissions. Jessi does not pose as a separate employee, and the website persona says it is an AI when asked.

How everything connects

Build each capability once. Every product gets it.

Explore the shared platform. Select a capability to see what exists today and which products use it, or pick a product to highlight what it draws from the shared layer.

Layer 1 · Product experiences

I'm On SocialTracTokTokTracMVP Line

Layer 2 · Shared business services

Layer 3 · Shared AI intelligence

AI gateway: model routing · metering and budgets · fallbacks · evals · redaction

Layer 4 · AI model providers

OpenAIAnthropicGoogleVoice and speech specialists

Layer 5 · Integrations

Infrastructure

CRM systemsEmail and SMSCalendarsTelephony where applicableMCP-compatible servicesDatabasesCloud servicesMonitoring and observability

Cross-cutting: tenant isolation · consent ledger · approval policies · audit log · retries and idempotency · observability · cost metering.

Build once, use four times: the evaluation engine

I'm On SocialGrades a rep's real customer call against the manager's scorecard
MVP LineGrades how a store handled an AI mystery shopper
TokTracGrades a practice conversation with an AI customer
TracTokRolls practice and shop scores into one performance view

This reuse already exists inside the I'm On Social codebase: one grader serves call scorecards, practice calls and mystery shops.

Autonomy governed by policy

Every agent action follows one path: request, plan, scoped tools, policy check, approval, execute, audit.

Observe

Read, summarize and answer with citations.

Prepare

Drafts and proposals a person reviews.

Act with approval

Send, book or enroll after an explicit yes. The default for anything customer-facing.

Act within policy

Pre-approved routines with limits, audit and undo.

Today: Jessi's customer-facing actions wait for the rep's yes (LIVE). A central policy engine and an approval inbox across products are PROPOSED.

The AI technology

Reasoning, voice, vision, memory and agents, routed by task

Research current to October 2026. VI Ventures stays vendor-neutral: every AI call passes through one gateway that routes by measured quality, meters cost and falls back across providers.

Frontier reasoning Now

Million-token context and strong agentic coding are now standard at the top tier; mid-tier models cost about a fifth as much.

Examples: OpenAI GPT-6 Astra and GPT-6.1 Sol; Anthropic Claude Fable 5.1, Opus 5.5, Sonnet 5.5; Google Gemini 4 Argon

For VI Ventures: Campaign planning, coaching analysis, rubric design, executive insight

Cost-efficient models Now

High-volume classification and extraction now cost cents per thousand calls.

Examples: GPT-6 Luna; Claude Haiku 5.5; Gemini 3.8 Flash and 3.5 Flash-Lite

For VI Ventures: Intent detection, tagging, routing, summaries, nightly intelligence

Real-time voice Now

Full-duplex voice with natural interruptions is available by API at flat per-minute prices.

Examples: OpenAI GPT-Live-1 ($0.05/min) and gpt-realtime-2.1-mini; Google Gemini Live; ElevenLabs, Deepgram, Cartesia

For VI Ventures: Jessi Live, TokTrac practice, MVP Line shoppers

Autonomous agents Next

Managed agent runtimes add sandboxes, schedules, memory stores and approval policies.

Examples: Claude Managed Agents; OpenAI Agents SDK and Responses API; Google Gemini Enterprise Agent Platform and ADK

For VI Ventures: Campaign preparation, research, scheduled insight jobs with approvals

Multimodal understanding Now

Images, documents, audio and video are read natively by frontier models.

Examples: GPT-5.4 vision (in use), Claude and Gemini multimodal models

For VI Ventures: Business cards, documents, vehicle photos, texted photos

Persistent memory Next

Vector search now runs inside operational databases with automatic embeddings.

Examples: MongoDB Atlas Vector Search with Voyage AI automated embedding (GA Aug 2026); agent memory stores

For VI Ventures: Relationship memory with citations, privacy-scoped by tenant

Computer use Later

Agents can operate websites, but direct APIs remain safer and cheaper where they exist.

Examples: OpenAI computer use; Claude computer use; Gemini computer use (preview)

For VI Ventures: Last-mile CRM or DMS steps where no API exists, always with approval

MCP and integrations Next

MCP is the open standard for connecting agents to tools, now governed by the Linux Foundation's Agentic AI Foundation.

Examples: MCP spec 2026-07-28 (stateless core, Tasks, OAuth alignment)

For VI Ventures: Expose the platform to authorized agents; connect CRMs and calendars

Proactive intelligence Next

Scheduled agents and event triggers let AI surface opportunities before anyone asks.

Examples: Scheduled agent deployments; event-driven pipelines

For VI Ventures: Cooling-relationship alerts, coaching priorities, store risk signals

1 day

Why routing by evidence matters. In September 2026 the I'm On Social team moved customer texts to a newer flagship model. It drafted blander messages three to five times slower, and it was rolled back the same day. Model choice is decided by evaluations, not release dates.

Model names, availability and prices checked against vendor sources on October 16, 2026.

The business opportunity

Recurring revenue across four products and one platform

Subscriptions, usage-based voice practice, evaluation programs, enterprise licensing and white-label partners, with cross-sell built into the loop and one shared platform carrying the expensive capabilities. No customers or revenue are claimed here; only I'm On Social pricing is published.

I'm On Social

Per-seat subscription

Published

$100 per month individual; $75 per user per month for teams, 5-seat minimum

TracTok

Per-seat subscription with a performance tier

Illustrative

No pricing published

TokTrac

Per-learner subscription plus voice-practice minutes

Illustrative

Site says Request Pricing

MVP Line

Per-location evaluation program or per-shop pricing

Illustrative

No pricing published

Platform

Enterprise license, white-label and partner revenue share

Illustrative

Partner and white-label modules exist in I'm On Social; terms illustrative

$0.18 to $0.53

AI cost of a 10-minute voice practice session at list prices

$0.0003 to $0.006

AI cost of one Jessi customer draft, depending on model tier

$75

per user per month: the published I'm On Social team price

Cross-sell is built into the loop

MVP LineTokTracI'm On SocialorTracTok

MVP Line opens the door without a software rollout, TokTrac fixes what it finds, and I'm On Social or TracTok runs the day. One platform team maintains voice, evaluation, memory, compliance and billing for every revenue line.

A connected loop no single-category tool closes

Typical coverage by competitor category; individual vendors vary
Typical category coverage	Capture and engage	Personal AI assistant	Practice	Evaluate	Closed loop
Dealership CRMs	Yes	No	No	No	No
Conversation intelligence	No	No	No	Yes	No
AI role-play training	No	No	Yes	No	No
Mystery-shopping firms	No	No	No	Yes	No
VI Ventures ecosystem	Yes	Yes	Yes	Yes	Yes

Examples of categories: dealership CRMs, conversation intelligence, AI role-play training and traditional mystery shoppers. Individual vendors vary.

A closed performance loop

Evaluate with MVP Line, train with TokTrac, execute with I'm On Social or TracTok, then measure again.

One intelligence, four products

Each new AI capability ships once and lifts every product.

Personal, not generic

Jessi writes and speaks as the individual rep, inside their permissions.

Proven in production

Real-time voice, vision and AI grading already run in I'm On Social.

Built for regulated communication

Opt-out and quiet hours are enforced today; consent capture and per-dealer sender compliance are built and being connected.

Industry packs

Automotive, equipment, home services, real estate and more share one engine.

The roadmap

From proven engines to a shared platform

What exists today, the next 90 days, and the 12-month build. Everything after "Foundation in place" is a proposal.

Close launch blockers: sender compliance, live billing, voice fixesPROPOSED
Lock down repositories and rotate credentialsPROPOSED
AI gateway: routing, metering, evals, second providerPROPOSED
TokTrac MVP: browser voice practice on the shared graderPROPOSED
MVP Line client console with "assign practice"PROPOSED
Decide TracTok convergence; stop fork driftPROPOSED
Legal review of AI disclosure, consent and recordingPROPOSED

The vision

VI Ventures is moving beyond individual software applications toward an interconnected AI-powered business ecosystem. The opportunity is not simply to automate more tasks. It is to help businesses build stronger relationships, execute consistently, develop better employees, and continuously improve performance.

October 2027: one platform, four live products PROPOSED

I'm On Social

Jessi remembers every relationship with cited answers, prepares campaigns for one-tap approval and flags cooling relationships early.

TracTok

A branded execution and development workspace on shared services, where each rep's day mixes customer work and targeted practice.

TokTrac

A global practice platform in English and Dutch. Adaptive training targets each employee's weakest skill, by voice in the browser.

MVP Line

A client console running AI shops across phone, text, email and leads, with benchmarks and remediation through TokTrac.

The platform. Shared identity, AI gateway, voice, evaluation, memory, approvals and an MCP server, with cost-to-serve measured per seat.

One intelligence. Four products. One loop.

One Intelligence Platform. Four Powerful Products.

Disconnected tools lose relationships, context and performance

CRM

Phones and texting

Training

Mystery shopping

Fragmented context

Late or generic follow-up

Invisible performance

Multiplying cost

Four products. One business performance cycle.

Capture

I'm On Social: the AI-powered Relationship Operating System

Capabilities and status

AI opportunities

TracTok: the AI-powered Sales Relationship and Performance Platform

Capabilities and status

AI opportunities

TokTrac: the standalone AI Practice and Coaching Platform

Capabilities and status

AI opportunities

MVP Line: the AI Mystery Shopping and Performance Evaluation Platform

Capabilities and status

AI opportunities

The personal AI assistant who works for one person

Writes as you LIVE

Talks with you LIVE

Sees what you see LIVE

Remembers every relationship PARTIAL

Acts with your permission LIVE

Anticipates what is next PARTIAL

Build each capability once. Every product gets it.

Layer 1 · Product experiences

Layer 2 · Shared business services

Layer 3 · Shared AI intelligence

Layer 4 · AI model providers

Layer 5 · Integrations

Infrastructure

Build once, use four times: the evaluation engine

Autonomy governed by policy

Observe

Prepare

Act with approval

Act within policy

Reasoning, voice, vision, memory and agents, routed by task

Frontier reasoning Now

Cost-efficient models Now

Real-time voice Now

Autonomous agents Next

Multimodal understanding Now

Persistent memory Next

Computer use Later

MCP and integrations Next

Proactive intelligence Next

Recurring revenue across four products and one platform

I'm On Social

TracTok

TokTrac

MVP Line

Platform

Cross-sell is built into the loop

A connected loop no single-category tool closes

A closed performance loop

One intelligence, four products

Personal, not generic

Proven in production

Built for regulated communication

Industry packs

From proven engines to a shared platform

The vision

October 2027: one platform, four live products PROPOSED

I'm On Social

TracTok

TokTrac

MVP Line